Blog

LifeStreet is hiring. Come join the team.

LifeStreet Media is on a tear. Our advertisers are winning. We’ve generated almost 400 million customers for them. Our publishers are winning, too. They’ve earned more than $175 million in ad revenues from us. The keys to the company’s success:…

Working At LifeStreet: Step Into Our Entrepreneurial Sandbox

What is it like to work at LifeStreet Media? LifeStreet is filled with creative, sharp people empowered with the space and tools to take ownership of their projects. It’s also a fun place to work. In the words of LifeStreet…

Starting the year on a grateful note

LifeStreet Media ended 2013 on a high note. We reached a myriad of all-new business milestones: 350 million total app installs completed for advertisers and $175 million in ad revenues paid to publishers; we launched new mobile publisher and mobile…

2013 Year in review: recapping the social and mobile news that mattered

After huge market growth for both the Facebook and mobile app ecosystems in 2012, LifeStreet Media shared the industry’s excitement as we gazed into the promising future of 2013.  Now, as we look back at the year in review, it’s…

AppNation recap: what you need to know about app advertising and monetization for the year ahead

We at LifeStreet Media were thrilled to once again sponsor the AppNation Conference. This large-scale event with more than three thousand app developers and leaders from the social and mobile app economies is one of the leading events in the…

Programmatic buying captures half of all US online display, Lifestreet Media enters mobile RTB, and more

Halloween is here, which begs the question: trick or treat? With the news that the iOS App Store hit over a million apps and Apple has paid out a whopping $13 billion dollars in ad revenues to developers, it’s safe…

LifeStreet selected once again as OnMobile Top 100 Winner

We’re delighted to report that LifeStreet Media has once again been chosen by AlwaysOn as one of the OnMobile Top 100 winners. LifeStreet also received this award in 2012. Inclusion in the OnMobile Top 100 is a recognition of our…

RevJet now available directly to mobile publishers

We are thrilled to announce today that LifeStreet’s industry-leading self-service social monetization portal is now available directly to mobile developers. The powerful ad monetization platform long-used by more than 3500 Facebook developers to help them turn apps into millions of…

Final Summertime Fun Marketoon: RTB Brings Granularity. What That Means For You: No Need To Buy The Crap.

Summer is over, and so, too, is LifeStreet Media’s Summertime Fun Marketoon Series. We hope you’ve enjoyed and learned from this 10-week series of marketing cartoons or “marketoons” highlighting some of the absurdities, humor, and challenges inherent in our quickly…

NEWS ROUNDUP: DIGITAL MEDIA CONSUMPTION SURPASSES TV, MOBILE AD REVENUE SKYROCKETS, LIFESTREET CEO SPEAKS AT CASUAL CONNECT, AND THE IMPORTANCE OF AD TESTING

It’s official: Americans now spend more time on their mobile devices than they do watching television.  In fact, the rise of mobile was a common theme this summer, as the IAB brought us news of double-digit growth in global mobile…